Techniques for Keeping Track of Your Affiliate Referrals

     The number of referrals you can generate for your affiliate marketing program can range from a few dozen to several hundreds. Great if there are only a few names on your list so far since they would be easy to familiarize with but what if youve collected enough names equivalent to a mid-sized citys worth of phone numbers? Without an organized system, you could easily lose potential income from referrals you cant monitor. Learn how to keep track of your affiliate referrals offline and online so youll never have to waste your efforts.

Offline tracking techniques

Just because youre in affiliate marketing doesn’t mean all your affiliate referral prospecting methods are limited online. Offline activities can be incredibly useful for generating leads.

If youre the type of affiliate who has an active social networking life, you probably make use of conferences, trade shows and meetings to mine affiliate referrals. If you do, then make sure you are organized enough to take advantage of all the prospects you get in touch with during these occasions.

An excellent way to do this is to obtain a prospects business card. That piece of paper should hold enough information for you to use later to get in touch with that person. If you attend multiple events or are constantly generating leads online, make a few notes on the back of the business cards so you never forget important information about the person, such as the event they attended, what they said and other business-related stuff you might have discussed.

Keep all business cards collected specifically for your affiliate marketing program separate from your other business cards. This will prevent confusion later when you begin communicating with these people. Dont be afraid to use labels and to make notes – this will help ensure that you keep track of all your affiliate referrals and never forget critical information and data.

Online tracking techniques

One of the fastest and most convenient ways to track affiliate referrals is to use online resources. Some of these include:

An affiliate referral tracking application

Once your referral activities begin in earnest, youll find it difficult to manually track the number of referrals you bring to your affiliate companys website. Youll need a reliable application to perform this efficiently. Some of these referral tracking applications may be downloaded for free, although you might prefer premium editions if your affiliate business is big enough.

These applications are quite easy to use so you can conveniently keep track of the activities of your affiliate referrals. Many of these applications even offer extras, such as features that allow you to monitor your banner exchanges, start pages and affiliate links – essentially the kind of activities youll been doing in order to promote your website.

Your affiliate marketing programs tracking system

Majority of established affiliate marketing programs have their own tracking system for their affiliates referrals. Check your program for this. Youll usually only need your own affiliate ID in order to gain access to your stats.

Your affiliate program is able to do this because the affiliate links you post on your web pages are coded. This usually comes in the form of a tracking cookie. Each time your visitors click on that link and arrives on the affiliate companys website, their tracking system will register the unique code coming from your site.

Activities related to this code will be kept in the companys system which you can view at any time.

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